November 1st, 2008
E-commerce, online marketing, shopping, globalization, innovation are all linked together. It is becoming a real huge cultural fact, to be studied, to be understood to comprehend our world and where this world is going to in the near future.
E-commerce, a cultural fact?
Global E-Commerce and Online Marketing: Watching the Evolution By Nikhilesh Dholakia is a great book that explains all of this.
Specialists from business and academia present a meticulously researched, compelling examination of the effect that globalization, innovation, and relentless technological competition are having on the development of e-commerce and marketing. The editors offer practical managerial insights, important empirical findings, and new ways to comprehend the intricacies of the fast-morphing world of electronic business.
Another book that really catched me is Cyberpop: Digital Lifestyles and Commodity Culture by Sidney Eve Matrix.
Cyberpop: Digital Lifestyles and Commodity Culture is an analysis of cyberculture and its popular cultural productions. Each chapter focus on a particular cyberfiguration, including Hollywood films (GATTACA, The Matrix), popular literature (William Gibson’s Neuromancer, Scott Westerfeld’s Polymorph), advertising for digital products and services (AT&T’s “mLife” campaign), video games (Tomb Raider). Each close reading illustrates the ways in which representations of digital lifestyles and identities which typically fetishize computers and celebrate a “high tech” aesthetic encourage participation in digital capitalism and commodity cyberculture.
What I’m seeing on Internet and around me is an impressive and crazy explosion of virtual shops, like StreetWear-And-Red.com (also StreetWearAndRed.com). Goal of the shop is providing cool designs for the urban and street fashion along with elegant ideas for the modern gentlemen.
In the same explosion I can put my ebook and also my new CD with Rock and Metal Guitar Solos for Multimedia.
I’ve got just a fear, that all of this is going to result in a soap bubble in the future. How much will we be fascinated by the virtual world and how much can we stay far from reality? (Or virtuality is going to be our new reality?).
Posted in Business, Culture | 1 Comment »
March 21st, 2008

Roger L. Bagula wrote this exclusive article for ManuelMarino.com.
History of Music and Current Recording Industry Crisis
In a time when the whole future of how music is distributed is in question, maybe we should look at the history of music for a guide.
Many of us find music is a part of our everyday life; both in terms of listening and making it. I have an egroup on the archaeology of prehistoric men. Music seems to have been part of what distinguishes men for other beats. The discovery of a bone hollowed out to make a flute by Neanderthals has made many speculate that music is one of the oldest “preoccupations” that didn’t actually produce survival rewards.
We picture men with low foreheads sitting around the campfire playing bone flutes and beating on hollow logs. The man who was good on the flute had to be subsidized by the other hunters. In the Sahara Arab culture the women are the make the music. There are ancient Egyptian drawing of people playing stringed instruments, The god Mot is said to have had music in his temples. The ancient Greeks had a very well developed theory of 5 tone music as well.
In the European tradition what is called “church music” was actually scripted in a staff in 8 tones during the medieval era. In both church and secular life music was an everyday entertainment and some people spent their lives as singers in the Jewish Cantor tradition. At this time a distinction between “holy” and profane (dance) music seems to have been made.
The age of reason gave us Bach fugues and well tempered music with twelve major tones instead of just 8. Keyboard instruments appeared in churches and the drawing rooms of the rich and famous. Europe was a center of world culture in the arts and sciences with university courses being taught in music theory.
Revolt against this almost always pleasant sounding music turned up in the form of Schönberg and his ideas of twelve tone sequences. Others experimented with expressionism and what they called “tone color” in trying to match the music and art of a puzzling modern world.
But little known to the European intellectuals a new music form came to life in America based on a African folk form and being fostered by the black community quite by itself. Jazz was a free form music where chord forms called progressions were used and many of the people playing the music couldn’t read sheet music at all. It involved syncopation, drums and rhythm fugues as well as multi-melodies in an ad lib setting. It was involved in moods as the blues and dance in terms of swing and jitter-bug and was considered profane in many white communities. Until recording and radio it was pretty much played for free in clubs where blacks went at night . But even as simple as the chord progression were it displaced classical forms in the hearts of most of the world’s population in less than 50 years form Rag time in 1900 to the 1950’s Rock and Roll. In the materialistic society success came with money and records by these artists sold so well that they became the new rich of the 20th century.
In the ’60’s I met a black sargent (hard stiriper) in Army who did this odd kind of poetic singing that he called rap. We all scorned him because we knew that Rock and Roll was king and it was here to stay. Again out of the sub-community of the black in a America and off shot of funk music used as backing for this rap singing came out of seeming nowhere in the 90’s to become a real musical movement world wide. The poor black was angry: he had been promised “equal rights”, but he got welfare and lingering on street corners while dope dealers preyed on him and his community.
Urban renewal meant that he was shoved out of his generational neighborhoods so that up town whites could have new condos closer to work. Gangs took control of streets and whole communities and had shooting wars while the mostly white police forces hid in their substations until the shooting stopped. As far as I know there has been little reform in response to this widely popular music style and the angry and profane words involved.
Another trend in music has been multi-tonality. Everyone knows listening to a slide trombone that there are an infinite scale of notes possible to music. Mostly we think in terms of a scale based on powers of two. The twelve tone scale came about when the Greek pentatonic scale was rationalized with the church 8 tone scale. Adding an C flat and an F flat (or two more sharps) seems to even out the keyboard in 14 tones instead of 12. The Arab musical intellectuals who were influenced by ancient Indian musical theory added twelve “between” tones and special Indian like tuning forms. To western ears Indian and Arab music has a unique blue or “color tonal” feel to it that is attractive to a mind tired out by a limited tone scale of 12 tones.
In the early 20th century an electronic instrument called a Theremin was invented using the electronics that came with shortwave and AM radio. This instrument involved producing tones of all kinds of sine waves. By the 50’s this kind of music found it’s way into science fiction classics as Alien music.
In the 60’s with the use of computers the digital slicing and dicing of sound had started. The result as we all know is the compressed digital sound file called the mp3, but electronic music had become more than this ! From digital midi sequencing and interfaces that captured keyboard notes as score notes on an electronic staff to distortion electronics that could make a guitar sound completely different with feedback and reverberation effects, new music that had never been heard by human ears before was being invented and circulated. Like rap music, it wasn’t at first very easy to get such music to the mass audience, but the European “House” dance music of night clubs began to change that in the 80’s. Here a century long decline in European music began to turn around, so that the German school of electronic music is a leader in innovation and Americans seem to be trailing behind?
The conversion of the CD digital formate files (Aiff and wave) to mp3 in the 90’s by Classic Mac SoundJam which was taken over by Mac and called iTunes made upload of digital files to the Internet easy. People began to share their favorite music internationally. Downloads of digital music even at several megabytes each became very common.
The recording Industry being on the back end of this movement and historically behind in the innovation curve was caught unprepared. They began suing private citizens (college students who are the poor). For the rich to be openly prosecuting the poor for the crime of “downloading” became the democratically most unpopular move in ages.
It is the royalty money from the sale of recoded media that has made the new music rich like the Beetles. The failure of recording industry executives to find a way to plug this hole in revenues seems to signal a decline in such music as a way of passing music around that has been popular since the 1920’s and AM radio started it off. Before that it was sheet music that passed the music from one place to another.
The result of this crisis is that we are faced with a change in how music is given to the public. From my own experiences the recording industry corporate model hasn’t been a perfect one. We are looking at an art form where their are several kinds of artists who need to support their families: composers, performers and song lyrics writers. If these people “suffer”, then the listeners will be affected shortly after in not being able to get music that they want.
Survival and eating are usually a little above making music on the daily calendar.
Posted in Arts, Culture, Music | No Comments »
February 4th, 2008
This is a very interesting story about a director with a great idea but no money. Kely McClung is a director writer actor editor. He’s been able to film his movie with no money and very low resources. But he made it! The award winning Blood Ties is his first feature film. His first short film, AM Session, was recently nominated for HBO’s Short Film Award. Here’s what he wrote for us.
How to film an award winning movie with no money
The four year, twenty-three day, ninety-three minute movie!
Yeah, yeah. The movie’s not that long, it just has been for me. Everyone else, besides friends and family, will get to see the 93 minute version. And the reality is, I might be on it another couple years, though what anyone sees will still be the 93 minute version.
“Blood Ties” was filmed with no money by a crew of three in both the US and Thailand (with just a few moments over the border into Cambodia). Just to make things a bit more complicated, we filmed in the mountains of Virginia, Washington D.C. on the Mall, The Port of Miami, and Atlanta. Our crew numbers stayed at a maximum of three and our cast grew to 154.
And post production? Me. Sound, visual effects, editing, ADR, Foley, graphics, titles, music? Me. Which is not to say everything is great, it’s just what we could afford on a no budget movie. Every time I’d get ready to fire myself, I’d remember that I’m the only guy I could afford! And even with that, I definitely had some long talks with myself.
Is it worth watching? We hope so, and our success on the beginning of the film circuit says we might be right.
Blood Ties won The Action on Film International Film Festival’s “Action Film of the Year”, The Audience Award for “Best Director” at the Big Bang Film Festival, “Best of the Festival” at the Indie Fest USA International Film Festival, “Best Visual Effects” at the same, and has been nominated for various other awards at various other festivals.
Could I teach something about directing? Yeah, probably, even though Blood Ties is a first movie. About editing? Yeah, I’m known as a strong editor. After Effects, sound editing, composing for film, and 200 other subjects involved in making a movie? I’m pretty sure I could. But that’s not want I want to teach or preach or pass on in these few words.
The lesson I hope to share right now is in creating a vision - not only of the movie and what you want it to be but how you want to be perceived - keeping it in mind, and striving toward it with as little compromise as possible no matter how long it takes. Knowing that in twenty or thirty years, your first film won’t matter in the scheme of things except that it will always be, no matter how successful or not, your first film.
One of the things to strive for is surrounding yourself with a strong cheering section. My film partner, my family, my amazing girlfriend. Though they might not physically take on the work, without them, there is no movie.
My film partner, Robert Pralgo put up the initial money, as well as a seemingly endless trickle of money since. He also co-starred, help cast, pushed, pulled and dared me to make a better movie than what we thought was possible.
My family never talked down to me even though I am the one brother of five who they all have to worry about if I have a roof over my head.
And the Amazing Amanda let me see the movie from many different angles, again setting me up to challenge myself to make it even stronger.
Our crew of three rotated several times, and our cast gave their all because they somehow knew that I believed in what I was doing. There would be no movie without all of their many efforts. I give credit to almost everyone I meet and genuinely mean and feel it. They color the way I look at myself and my work, and are reflected in the images jumping around on screen.
And jump around they do! Blood Ties embraced the hand held look simply because I knew where I was wanting to shoot, a tripod, a dolly, or a steadicam would get us arrested. “You mean you aren’t supposed to shoot on the Mall or the Port or in the streets of a foreign country without permission?” Permission is relatively easy to get, if you pay for it. And that just wasn’t part of the budget!
I am sure I could talk about the making of the movie for the about the same length of time it took to make it. And maybe I’ll get the chance to write more. There is a lot more information on our website and other people are starting to talk and write as well.
What I hope with this introduction is to pass on the challenge to others to make the movies they want to see. To learn and persevere. To look at the art around them and if they find themselves saying “I could do that” – then to do it!
Posted in Arts, Business, Ideas | No Comments »
January 19th, 2008
This article is written by web designer Josh Gutteridge who runs Skyte Media. Skyte Media is based in the Midlands (England) and is a professional web design company that specialises in web design and development. Josh would like to receive comments about this article on his blog. But of course you can comment it also here, on ManuelMarino.com!
How Has the Internet Affected the Music Industry?
Music has always been something that has inspired mankind. Sir Thomas Beecham once said ‘a musicologist is a man who can read music but can’t hear it’. The pure beauty of music is that we can all listen to the same notes played by many different instruments, yet make our own individual conclusions with regards to what the music means to us; and nobody can argue.
It is not in the nature of this post to go in depth on musical history. Nonetheless, music has developed rapidly through the ages with the vinyl when it was first really used in 1948 by Columbia Records. Since then the music industry has seen the use of the Audio-Cassette and Compact Disc (CD).
Consequently, since the internet became more widely available it has made music more easily accessed by such means as Online Music Stores. There are thousands of these stores online including three of the most famous: iTunes, Napster and Rhapsody (US only). Let’s focus in on iTunes; an offshoot of the Apple Company.
I refer to iTunes as the ‘pied piper of the 21st century’ lulling people into easily downloading content with minimal hassle. iTunes is a free piece of software developed by the Apple company at Macworld Expo in San Francisco. This allows you to download digital music, music videos, television shows, iPod games, audio books, various pod casts and in the USA feature length films, and ringtones. Downloaded content can then be used to create your own play lists and personalised albums to burn to CD. It can also be transferred onto various different types of iPod including the new iPhone making music more accessible and easy to get hold of.
How does this affect the ordinary person who enjoys listening to their preferred genre(s) of music?
In this case, music has never been so easily manipulated and accessible. We live in a convenience obsessed world with personalised portals such as Last FM where you can listen to any artist known to mankind, you can listen to personalised internet radio with Pandora and also listen to all the music and view the videos on YouTube. It doesn’t take much effort to rip music (ripping is the term for digital audio extraction). The cost of downloading an album from the net is generally cheaper than an album brought in the shops, after all, downloads should cost less as there are less overheads for the record label to pay for: CD sleeve, CD case, CD cost, copying equipment etc.
How does this affect the music industry?
Some artists find the concept of the internet hard to adapt to; however, as they are forced into the mould of technology modern artists tend to embrace the internet as a friend rather than a foe. They view it as a ‘creative and inspiration-enhancing workspace where they can communicate, collaborate, and promote their work’ - Mary Madden (Research Specialist) in her project ‘Artists, Musicians and the Internet’. Sites such as MySpace have helped Artists and Musicians address their target audience rousing more interest in their style of music.
But let’s face it; there will always be people that are looking to find a loophole. I’m talking about those who engage in illegal music downloading. Experts admit that illegal downloads will never be stopped. This messes up the system and makes it unfair for both the artist and the people who are paying for downloads. The British Phonographic Industry (BPI) has joined forces with the Federation of Phonographic Industries (IFPI) to take legal action against internet file-sharers.
How will illegal downloader’s effect record labels? A record label makes, distributes and markets sound recordings; basically at the end of the day they’re out there to make money. The music industry produce mainly alums…how many albums have you brought just because you like one song? I have! We’re forced to buy albums to get the songs we love. As sales figures are falling record labels will be forced to look at the logic. Are people going to buy a whole album or just download one song? What effects do you think this will bring? Might we see a rise in the cost of internet downloads?
So in conclusion we have seen that the music industry has created stronger ties with new technology over the past decades and now can only go forward. We have seen that internet music downloads can be both an advantage and a disadvantage as we see the battle between the illegal downloader and the record companies continues. However, it is safe to conclude people – adapt or die!
Posted in Business, Music, Technology | No Comments »
January 11th, 2008
Heidi Yost wrote this exclusive article. Heidi (photo) is a talented actress. In this article, she explains Film Industry situation in the southeast, talks about her experience as artist and gives also important hints for the new actors.
Growing Independent Film Industry in the Southeast
When I returned home to Louisville, Kentucky from my three year-long stint in Los Angeles as a professional actress I expected more. I anticipated that my recent win as a Marilyn Monroe Look-Alike by Premiere Magazine and my appearances on Beverly Hills 90210 and Matlock would have every talent and casting agent in Louisville falling over themselves to represent and utilize my homegrown talents and experience. It didn’t happen. I felt like Yukon Cornelius after I swung my mining pick into the ground and brought it to my mouth to taste for traces of the delicious silver and gold acting opportunities at home and “Nuthin’. Hello, I won the Marilyn Monroe look-alike contest!
Fifteen years later, to my delight everything is coming up roses in the Southeast independent film industry. Is it because I am no longer a platinum blonde ingénue and now a sultry redhead? Is it due to widely available and affordable video and film equipment? Has the increase of Los Angeles film location shooting in Kentucky infused the film community here: ELIZABETHTOWN, SEABISCUIT, THE INSIDER, STRIPES, etc, etc? The 48 Hour Film Festival, among others may have tempted some independent film makers who otherwise would not have stepped behind a camera with simple, short formats and alluring prizes. How wonderful to have developed an extensive filmography in my own hometown due to the indy boom.
Louisville has had a thriving arts community for the entirety of my life. The city has claimed a local ballet, orchestra and professional theater company: Actors Theater of Louisville (that had everyone I auditioned for in Los Angeles inquiring). The River City also boasts a cultural center, the Kentucky Center for the Arts that is used for a myriad of artistic and mind expanding events—from K.D. Lang concerts to poetry readings by Maya Angelou.
The semi-professional theaters in Louisville are also noteworthy and prolific. I cut my teeth at the KY Contemporary Theater before I got my B.A. and moved west. Pandora Productions produced a compelling version of SOUTHERN BAPTIST SISSIES. Since, then Susan Linville, Founder and actress at the Necessary Theater has offered amazing productions with compelling new scripts as does Looking for Lillith. The recent one-woman show WOMEN SPEAK IRAQ developed and performed by Shannon Woolsey was performed with such virtuosity and passion for the widest range of opinions and postures I could imagine.
My training, my stage and life experiences experience have given me the depth that I claim and utilize now as a film actress. Oftentimes, people will ask me which medium is my favorite. They both have their draws. In the live theater experience, the actress has the opportunity to get immediate feedback from the audience, has a substantial amount of time to build emotional crescendos and has the obligation and luxury to live in the moment and keep going whatever the immediate reality (not fun when scenery or a co-actor is falling on your head).
Film offers the luxury of another take, if the first one or fifteen takes aren’t the cat’s meow, you can do another. Film tends to pay better. (However, anyone who acts for the pay is a little misguided). You can capture the moment forever on film (This can be most upsetting for some who aren’t involved in savory productions). Most films have a larger audience than the theater does.
Advice for the film actress: study. If you wish to be an actress, learn from the best in your community who teach. Do not study under an opera diva and expect that you will be taught the subtleties of a fine camera performance. Do not study at modeling agencies who are primarily interested in increasing their bank accounts. Study under those who have the experience you are seeking. Universities are an excellent place to learn and perform as an actress.
If you are younger than college-age and wish to act, go see as many plays and films as you can. If you enjoy someone in a stage performance, find out his/her name and if you may have a few minutes of their time to see how they gained their polish. Community theater is a great place to start. Hopefully you will get a sane director and be able to squeeze into the cast despite the member of the board of director’s narcissistic casting. If you think that Hollywood is political—spend a summer in a community theater!
Surround yourself with positive people. If you consider someone incredibly talented as an actor or director, but he/she is constantly negative, overbearing or abusive—go elsewhere. Life is too short and no matter how badly you want to act—it’s not worth it.
The directors that have had the distinct pleasure of working with are great collaborators. Chris Courson from Lightspeed Productions first cast me as a lead in his film called EMMA’S CODE for Louisville’s 48 Hour Film Festival. Immediately after that in July 2007 he wrote the most amazing short called CIRCUS NUTS and cast me again as a lead. We were so pleased with the results we will be shooting a feature-length on this premise this summer.
Chase Dudley is a young director who was open to my suggestions when he needed other quality actors for the independent feature film LAST SEEN ALIVE (knowing people always helps good actors who are easy to work with get cast). Tracy Dudley his wife wrote an amazing screenplay with a strong female lead, Detective Malone. Tracy was very open to working together to make the script and character as believable and formidable as possible. The process and final product was such that we are planning on working together on a sequel in 2008. LAST SEEN ALIVE will be available at www.amazon.com in late January 2008.
Posted in Arts, Business, People | No Comments »
December 6th, 2007
This is a post I’ve received from Julien Bernier-Haineault and he is a music producer from Quebec, Canada. He made several songs for a lot of bands that never really got appreciated to their real value.
He said me: It’s countless hours, in fact I could count it as months, I’ve put into this industry for very low results in the end. This is my first attempt at writing articles and I hope people gets the point across that this art is reserved to an elite and that you must obey to some fixed rules to get into their circle. I hope to help people understand what are those traps and guide them to avoid those.
Julien, your voice can be heard now, thanks to ManuelMarino.com!
The industry of Do-what’s-already-done
Lately I’ve questioned myself why was there so much newcomers in the music industry that didn’t grab my attention. Soul less recordings, heavy thumping bass, yells and screams is all I hear these days. Where is the hear candy? You know that kind of song you listen once and you’re not sure you like until you give it more listens. The kind of lyric that hooks you and makes you want to change something about you, or even the world. The strange feeling of nostalgia, of fear or faith. That is all gone since the music industry is now all about money and none about feelings. What people want these days are instant rewards, premature orgasms while what we need from the music industry is more like a long term relationship. Don’t get me wrong; I understand why people want it that way, but there’s one kind of songs that’ll eventually fade in history while the other one will be there to stay. I think music needs a second chance, a change in the way of thinking, a split for newcomers that don’t want to fit in the prefabricated mold that today’s industry is.
Most contemporary musicians want to have the right “recipe” for success. The recipe that would get their songs top the charts and generate a buzz. They want the special ingredient that would get them out of normal life and throw them right into the elitist artist world. And that is understandable since the industry demands it. Instant success stories are heard all over the newspapers but from experience I know that most of those stories are forgotten shortly after. And if they are not, maybe they should.
What’s sad is that the music that doesn’t fit the standards gets pushed on the midnight playlist on Tuesdays, or worst, not played at all. So the infamous Verse Chorus Verse type of song is filling the entire rush hour playlist. Miss “Perfect Body” and Mr. “Perfect Voice” are all over the radio stations. We’ve come to an era where the beauty of the singer is more important than the beauty of the song. And that’s where it must stop. Sure an anti-charismatic singer won’t attract much audience at first, but fans listen to the music more than looks at the eyes, do they?
I really don’t care what the band looks like. They could be just “okay” but if what they do is pure genius, nobody will notice. What people will notice after some time is the music, the real reason why the band existed in the first place. Since when does a rock star need to be a supermodel to sell tickets? What we want is presence not nude skin.
Maybe I’m wrong a little bit though, since so much people are going to Justin’s or Britney’ shows. As they say “sex sells” and this can’t be truer. A lot of artists are betting on this to make their stash bigger. Think Janet Jackson at the superbowl. Publicity, marketing and word of mouth are what is important now, no matter what you do to get it. Good or bad, talk about it, heh? That’s what they want… And it works! What’s sure though is that good rock music has left its place to rap, screaming rock and pop music this decade and I can only hope it will be back for the next.
Posted in Business, Music, People | 1 Comment »
December 3rd, 2007
Marcos Marado wrote this exclusive article. Is the situation really so dramatic as he explains? Leave your comments, this could be our first really important debate on ManuelMarino.com.
The State of Music Business
I’m, first of all, a passionate for music. My passion for music before I can recall it, and grew with the fact that I had the luck to have older brother and sisters whose music collection was wide enough to feed my music interests. Also since a little kid I was interested in technology, and started programming at the age of four. Being nowadays a music lover and also a musician, and at the same time graduated and working as a Computer Science Engineer, I feel myself lucky to have some ground bases to analyse the state of music business.
The music business is in a chaotic state. The record industry is declining, and is throwing the guilt of it to what they like to call “piracy” - the unauthorised downloading of music. While they blame it, the truth is the fault is from the music industry itself. Doug Morris, Universal Music CEO, recently admitted he knows nothing about the music industry of nowadays. They decided to sue their customers by suing music fans that do unauthorised downloads instead of suing those who really make money out of copyrighted works, and restricting their clients’ rights with technologies like DRM.
It is surely true that it’s hard to find a completely fair way of compensating musicians while promoting the access to culture, but there are efforts to design market models that work - at least better than the actual one. The biggest problem is that the music industry - defined by the four major labels - doesn’t get it. The music market has changed, music, musicians and music lovers adapted themselves to new trends and technologies, but the music industry decided to ignore all the signs, refusing to see the big elephant in the room, and kept doing business in an obsolete way. The proof that they simply don’t understand what’s going on is right in front of everyone wanting to see it, when we get news that Elton John wants the Internet shut’ed down, or when countries try to impose Internet Services Providers to “filter illegal downloads“, even if that’s technicly impossible to do (illegal stuff surely don’t have an evil bit), and the music industry does political pressure that even makes countries change their laws. They spend tons of money implementing DRM systems, and others sell the rights that were restricted to listeners back, making money from what they first took, even if it’s known that DRM systems cause sales losses, music artists and fans are against such systems and new businesses are arising just by the fact that they don’t adopt DRM technologies, radio stations create petitions against DRM. Now, it’s too late for them - but what’s going to happen to the music market?
Well, we’re also seeing a lot of emergent business models. First of all, we have to realize that while CD sales are decreasing, music consumption is rising twice as fast. Also, if you open your eyes and start considering the music business as everything around music and not just music sales, then you’ll see that, for instance, in North America, the music business will total $26.5 billion in 2011, growing at an average annual rate of 2.8% from $23.1 billion in 2006. Recorded music revenues will still declining as declining CD sales cancel out the sharp gains in digital sales. Music publishing and live music will grow. Norway has a party that wants to free file sharing and sampling, shorten the commercial copyright and ban DRM. The number of web services for bands is wildly growing. Artists have now the means of making money while giving music for free, for instance. Musicians are finding new ways of doing their work by themselves, even if sometimes things aren’t simple. While there’s no formula on how to create the perfect record label, there are some labels and distributors that understand nowadays music market and know how to do business in it.
The future is smiling at us - we just have to let obsolete formulas and vices die.
Of course, new issues to be solved will appear. New fights have to be fought and won, or we’ll end like citizens of a dystopian world.
But soon enough it is going to be a great time to live - as a musician, a music lover or even a technologist.
Posted in Business, Music, Technology | 47 Comments »
November 14th, 2007
This is a special article written for us by James N. Weber. He has worked on Socially Aware Media, especially documentaries, in South Africa, the Dominican Republic, Honduras, and Mexico, and is currently working on a project on food security in Guatemala. His work and more info can be found at his homepage.
How to make a Documentary
On the video shelf where the Dewey Decimal starts with a number, there is an odd conglomeration of videos: a man gorging himself on fries, some guy living with grizzlies, and a bunch of slide shows of old wars. It’s the documentary shelf, a mix of the sensational, humorous, serious, and (supposedly) true videos.
So let’s say you want to get your work on that shelf. Maybe you know this awesome woman down the street who invents things. Or maybe you’re interested in the affects of high fructose corn syrup on your body. Here’s how you can do it, and really, you can.
Throughout my experience with documentaries, I’ve developed what I call Socially Aware Media. In other words, I try to make sure that my projects are dedicated to making life better for people, or at the very least, trying not to hurt people. A key issue for me is how people are portrayed, as many of the people I interview or film are oppressed in some way. I do my best to treat them with respect, and try to convey their own words, instead of shaping it into the message that I (or the intended audience) would like to hear.
To give you an idea on what it takes to make a documentary yourself, I’ll use my biggest documentary, Fuerza, as an example. Fuerza is a 30 minute documentary on immigration from Apan, Hidalgo, Mexico, to Goshen, Indiana, U.S.A. I and three others started pre-production in November of 2005, and then put together a short proposal (video and written), which we submitted for a grant in spring 2006. The grant was a meager $5,000 (mostly for travel) plus access to equipment and editing space.
Through the summer of 2006, we conducted interviews and taping, making sure we got some major events such as protests and important local meetings. In late August, we spent a week in Apan, where we interviewed tons of people who had lived in Goshen or had family in Goshen, as well as city officials. Then we spent three days at the border, interviewing the border patrol and attending a press conference for Secretary of Homeland Security Michael Chertoff.
After the trip, we tracked down some pivotal interviews, and interviewed local politicians, and started transcribing, translating, and writing the script. Finally, we started with the actual edit. By this time, I was spending 40 hours a week on the video, on top of my college classes, in order to have it ready by our premiere date in November 2006.
We premiered it a year after we started preproduction, on November 9, 2006, to a packed theater in downtown Goshen. Since then, we’ve sold hundreds of DVDs and been invited to show the film and speak at universities like Notre Dame, churches, schools, and homes.
One of the biggest challenges to making a documentary is finding the money. You’ll want about $1000 per minute of final product. At least. And if you’re wanting to make money, find another career (or more likely, hobby). There is very little money to be made, and very few documentaries actually become profitable. On the projects I’ve completed so far, I stand to actually make about $200 total (plus a lot of travel). So I do this because I love it.
In Fuerza, we had a lot of difficulty knowing how to apply some of the ideas of Socially Aware Media to a scene where a Mexican mother breaks down and cries over her son who had emigrated to the U.S. It’s a highly emotional scene, with footage of the son watching the video of his mother cry, followed by a heartfelt directive from mother to son to “Work hard so you can return home.”
We ended up cutting time the mother cries in half, and then probably half again, until we reached a point that did not gloss over the pain she felt, but also didn’t exploit either the mother or the audience.
So if you have an idea for a documentary, do it! Go find the money, and if you can’t, there are ways of doing it dirt cheap.
Posted in Arts, Business, Culture | 2 Comments »
November 7th, 2007
We interview Adrian Grigore, president of Lobstersoft, an independent casual games developer from Fulda, Germany. Their company consists of 2 people, although they have outsourced some parts of the development to freelance graphics and music artists when creating Gemsweeper. Gemsweeper is their latest title, a PC puzzle game.
MM: Adrian, what can you tell me about the actual situation of independent videogame developers?
AG: Life as an independent game developer has always been a lot of fun. It requires a lot of dedication, but it is hugely rewarding to watch other people happily play your game once it is finished.Being your own boss also has its advantages. I love having the freedom to work whenever I want, as long as I want and wherever I want. I’m not sure if I could take my laptop and work outside in the garden on a beautiful summer day in a “regular” company.
Business-wise things have changed a quite bit during the last 4 years.
Casual games have become a huge trend and lots of larger companies have entered the market. There is a lot more competition and both budgets and production values have increased dramatically, making it much harder for small developers to keep up.
For example, a VC funded games company outsourcing development to Eastern Europe can afford to produce 10 titles even if most of them don’t recoup the production budgets. As long as just one title reaches AAA status, this can still be a profitable business strategy. Most indie game developers cannot afford to do this.
There are still great opportunities on the casual games market for indie developers if you have a good innovative idea. It is not easy to succeed though and opportunities are not quite as good as they used to be a few years ago.
Can we talk about the relationship between the big distributors and the independent developers like a “collision”?
The rise of huge game portals such as RealArcade or Bigfish Games during the last few years also caused a drop in (games-related) traffic to the traditional shareware sites. Indie game developers have therefore become dependent on the portals.Teaming up with a publisher / distributor can be a good way for indie developers to get more publicity on the portals. This is also what we have done for our latest title Gemsweeper.
How did you have the idea to found Lobstersoft?
I started creating my first game called “Five+” just to practice C++ programming while I was studying at university. The game was free at first, people only had to send me an e-mail if they wanted to have an unlock code for the full version.After just a few days I got so many e-mails that I had to think of a way to automate registration key submission. I was also surprised to see that a magazine wanted to include the game on their cover mount CD. Then I found one of the first shareware payment processors and decided to convert to Five+ a shareware game.
Your next projects?
We are working on a sequel to Gemsweeper and on a subscription-based web site. The website is not gaming-related, but I never saw myself solely as a game developer, even if computer games have always been one of my favorite pastimes.
Posted in Business, Culture, Games | 1 Comment »
November 7th, 2007
This is the Part Two of the powerful article by Deremiah. (Part One)
RELATIONSHIPS INFLUENCE THE POWER OF YOUR IDEAS…
Brian Tracy who has done a lot of research to compile the information in his wonderful book “CREATE YOUR OWN FUTURE” expresses in Chapter 7, page 115 that Relationships Are Essential toward the development of your future. The Power of Ideas are improved by the friendships we develop and nurture. Most people underestimate how their friends impact the direction they are going and will continue to go in as a result of the company they choose. Sometimes you have to realign yourself with new partnerships in business, new personal and business relationships just to place yourself in a more positively influential environment with others who have the same values that you do. When you begin to hang out, spend time talking with people who reflect the kinds of attitudes that uplift you. It’s just as important to get yourself moving in the right direction as it is to get an electric current to the right appliance or device you’re trying to power. Like electric current powerful ideas have to be directed. It’s very important that if we want to be successful business people that we need to hang out with other successful business people. If you want to be elevating the level of the power of your ideas you need to begin to elevate your level of friendships. Edward Bernays said it best in his book called “Propaganda” where he references many times that a large volume of our society is often being governed by a small handful of influential people. So who are the small influential players in your commiunity? How could you influence the relationships you desire to have in the art world, the music world, or the business world that governs a great deal of the future direction of those industries? Finally how can you gain recognition and be known as one of the Kings or Queens of your industry?
ELECTRICITY AND THE POWER OF IDEAS BOTH OPERATE IN STREAMS…
Real electric power moves in streams we call currents. Those currents flow in the direction we aim them in. Now the Power of Ideas works the same way. The more powerful the idea the more others join in to move along with the flow of our stream. So it becomes very important that others know that the ideas that we have are electric. The sooner others find out and hear or see the impact that our elecritc current has the better it is for us and the sooner they can jump into the stream and add to the flow of the current. When an idea doesn’t have a charge it will fail to add it’s electricity to the atmosphere. It’s like the creative atmosphere of our house when I was a child was conducive for bringing about more artistic gifts because the atmosphere was charged with a certain current for the arts. How can you charge the atmosphere of your home or your job to create the type of electricity that gives your ideas the power to channel themselves into a boisterous stream that grows?
WHAT YOU CAN DO RIGHT NOW TO INFLUENCE THE POWER OF YOUR IDEAS.
I have over 21 things you can do to unleash the “Power of Ideas” but I’ll give you 4 today that will free you up to live more creatively right now. If you’d like to get 3 more Free ideas shoot me an email at deremiahcpe@gmail.com . And the first 20 people to respond who use the headline “More Power of Ideas for me, Deremiah *CPE” and give me their name and mailing address I’ll give you a Free opportunity to coach you via email (which means I’ll respond to no more than 7 of your emails…working toward helping you to solve the problem). Here are the four I said I would share with you right now.
1.) Make a list of 7 people you’d like to meet and then get on the internet and get to introducing yourself.
2.) Get a journal today and start using your journal like a Fishing Net to capture all the ideas you’re loosing.
3.) Turn your TV off for the next 30 days and dedicate your TV time to making one or more goals develop.
4.) Get a pack of 25 Thank you cards and force yourself to Thank at least 5 people everyday.
Posted in Business, Culture, Ideas | 1 Comment »
Subscribe in a reader

Click to join My Yahoo Group
Amie Street is a place to discover and
share the music. On
Amie Street, the community determines the price. Every song starts free, or very cheap, and increases in price, up to 98 cents, as more and more people purchase it.
Cool designs for the urban and
street fashion along with
elegant ideas for the modern gentlemen.
Popular
TV show related merchandise, CDs from artists and comedians across all genres, all major DVDs releases from the past and present. Also, apparel and officially licensed merchandise at
VH1 Shop
and
ComedyCentral
.
Sony Creative Software
inspires artistic expression with its award-winning line of products for digital video,
music, DVD, and audio production.
The Noble Collection™
has gained an international reputation for products with exquisite design and fine craftsmanship,
collectible swords, knives and daggers, weapon replicas and metallurgy, as well as porcelain, bronze, silver and fine jewelry.
Firebox.com
sells all the latest
gadgets games and gizmos for the young at heart. From Las Vegas to Los Alamos, Tokyo to Tashkent, they scour the world looking for the 'next big thing', then make it available through their fabulously orangey website.
Musicnotes.com
is the leading Internet-based
sheet music store offering nearly 70,000 pieces of digital sheet music and guitar tablature. The site also offers music books, CDs and videos.
ToshibaDirect.com
features the highest quality
laptops, computer accessories, wireless networking and more.
Karmaloop
, established in 1999, specializes in reaching the international underground
fashion and lifestyle scene, offering over 100 of the world's hottest streetwear brands.
With
Alibris
you can search more than 75 million new, second-hand, out-of-print, and rare books, as well as dvds, videos,
cds, & vinyl.
When you shop with
TigerDirect
, you'll choose from brand name
computers (the industry's top names) at prices simply not possible anywhere else.
At
Handango.com
you'll find more than 75,000
mobile software and game titles. Dictionaries, eBooks, GPS utilities and Quake, they've got them all.
As a Member of
Spiritual Cinema Circle
, each month you'll receive a new DVD with four wonderful, entertaining
movies that will enlighten and inspire your soul. The movies will be a mixture of features, shorts and documentaries.
-
- Independent Movies at Jaman
Jaman.com
has over 1,000 award-winning
films to choose from and people are sure to find something they'll love to watch. The movies are delivered in high-def format to your PC, MAC, TiVo, Set top box, or other internet enabled device.
Fortunoff.com
provides customers with necessities and niceties: fine jewelry and watches, antique jewelry and silver, everything for the table,
fine gifts, home furnishings including bedroom and bath, fireplace furnishings, housewares, and seasonal shops including an outdoor furniture shop in summer and an enchanting Christmas Store in the winter.
Visit
Dell Canada
to buy laptops,
desktops, printers plus computer electronics and accessories.
FilePlanet
has exclusive content,
free games, exclusive betas and PC-game demos for every gamer.
NewOnlineShopping.NET is a new and elegant Weblog with interesting online
shopping reviews and
clothing clothes articles.
LinkWorth provides easy one way text link ads for advertisers and webmasters boosting link popularity.
| Clean Credit - we use our v phase process to clean your credit by auditing the credit bureaus and creditors |
| Lighting - Lighting products at discount prices to the public! Thousands of products to choose from! |
| Drug Rehab - unique holistic drug rehab and alcohol treatment program in orange county, california. state licensed for detox and residential treatment. our program has a 12 step core and additional disciplines like meditation, eastern thought, acupuncture |
| Verizon Deals - get a $100 visa gift card when you bundle phone, internet, & tv today! |