Indonesia is a country with strong brand in producing wooden furniture both for indoor and outdoor purposes. This situation is mainly caused by sufficient supply of raw material and highly skilled craftsmen. Supported by those two factors, the next homework to cope with is management matters. This is important since many studies show that many manufacturers still use traditional-based management approach. The strongest hallmark of traditional style is the strong orientation to profit by putting less attention on factors influencing profit it self. In the long term, this traditional approach is a self-destroy tool for their survivals.

Due to tighter competition and global recession, exported furniture products from this country should rely more on quality. However, enforcing quality to daily management is not an easy task. That is why we argue that there should be a management philosophy which can strongly combine between quality and overall management process.

In our company, the awareness of quality is implemented to daily business by adopting Balanced-Scorecard philosophy. This main theme of this philosophy is the involvement of quality from internal party until external party. From internal party, we begin by continuous education for our workers in terms of skill. This is what the theory says “Learning and Growth” phase. The expected impact from continuous education is the enhanced capability of our workers in handling their tasks. This is called “Internal Business Process” phase.

The process from internal party is expected to impact on external party. Learning and growth that impact on internal business process is expected to have influence on customer satisfaction. By producing furniture on specified quality, we cost less because of efficiency as a result from capable workers. Finally, customer satisfaction is the only way to achieve and retain profit.

Actually, there are many philosophies which can be implemented on Indonesian furniture industry. Total Quality Management and Continuous Improvement can be considered too as replacements of traditional approach. We do concern about the survival of this industry for the shake of common prosperity.

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Article by ToyotaMHEurope

Although Toyota Material Handling Europe (TMHE) itself was established less than ten years ago, its experience stems from two huge companies in the industry, BT and Toyota. These two companies have a combined experience of over 100 years, as the first BT hand pallet truck was created in 1948 and the first Toyota counterbalanced forklift truck was built in 1956.

TMHE’s mission is to be the first choice for material handling, whilst remaining committed to fair and honest business, something which will help the company to achieve its goal of becoming the most trusted material handling partner in Europe. This goal is far from unrealistic, as TMHE prides itself on the mutual respect between employees, stakeholders, and suppliers, as well as its own constant desire to improve.

By firmly placing its customers as a priority, TMHE manages to maintain a high level of trust and belief. This is enhanced by a continuous desire to enhance productivity, develop forklift durability, and improve safety and driveability for the operator.

The principles which form the foundations of TMHE, can be easily explained using the Toyota Production System (TPS). TPS “empowers team members to optimise quality by constantly improving processes and eliminating unnecessary waste in natural, human and corporate resources.” These principles are applied by all team members in their daily work and relations with others.

TPS stems from jidoka, a concept introduced by Sakichi Toyoda (the founder of the Toyoda Spinning and Weaving Company) in 1918. Jidoka is automation with a human touch, and is now one of the two pillars of TPS. In 1937 Sakichi’s son Kilchiro established the Toyota Motor Corporation. He expanded on his father’s concept of jidoka with his philosophy of just-in-time (smooth, continuous, optimised workflows), and in 1953, these two concepts were merged to form a production line which responds to customer demand.

By implementing the process of on-demand production, the Toyota Group has discovered a cost-effective way to work, something increased by the use of heijunka. Heijunka is the elimination of muda, or waste, and within Toyota there are two types: mura (unevenness in workload), and muri (overburden or strenuous work). The principle of heijunka ensures that all production is carried out effectively, with no muda of staff, or goods.

To assist with the elimination of muda, Toyota has implemented takt time, a way of analysing the rate of customer demand. By optimising takt time, costs are kept to a minimum, owing to less waste and inefficiency, fewer delays, and less excess production.

This is excellent for customers, as products are of a higher quality, and delivered on time. Customers can also benefit from the Toyota Group’s philosophy of kaizen, or continuous improvement. “No process can ever be declared perfect but it can always be improved.” This idea focuses on what should be done, rather than what can be done, and will give customers the peace of mind that all material handling equipment is built with care to the highest standards.

The concept of genchigenbutsu (going to the source) complements this value, as all employees are encouraged to assess the problem for themselves by going to the root of the problem. Any technical issues are raised using the andon board, and all workers at Toyota have the authority to cease production if a fault is discovered. This is essential for standardisation, to maintain the high quality which the Toyota Group is renowned for. The risk of compromising quality is also reduced on the production line through poka-yoke, whereby machinery and equipment are clearly labelled to avoid error. This reduces the chance of delay, and ensures customers receive their ordered goods on time.

Toyota’s customers can also rest assured that any product purchased or hired from the Toyota Group will conform to the highest standards of operator safety, something which the company is highly committed to. Many of their forklift products include options to enhance driver comfort, reducing the risk of injury, and giving confidence to employer and employee alike.

The Toyota Production System is not just a process, but an attitude, and TMHE incorporates the principles of TPS into its whole organisation, from sales and marketing to product development and management. All team members are encouraged to nurture a sense of pride in the workplace, which ensures that every member of staff is involved in making TMHE as effective and efficient as possible.

The Toyota Group also cares about the impact their company has on the environment, and TPS also includes the 3Rs: reduce, reuse and recycle. TMHE’s policy is to constantly look for ways of reducing its carbon footprint through each stage of the product stages, including development, manufacturing, operation, and recycling.

In conclusion, TPS is Toyota’s way of showing its commitment to its customers, staff, process enhancement, and the environment. Both employees and customers should look forward to building a strong relationship with the Toyota Group, which is not afraid to embrace change and improve its current process.

www.ted.com Philosopher Dan Dennett calls for religion — all religion — to be taught in schools, so we can understand its nature as a natural phenomenon. Then he takes on The Purpose-Driven Life, disputing its claim that, to be moral, one must deny evolution.TEDTalks is a daily video podcast of the best talks and performances from the TED Conference, where the world’s leading thinkers and doers are invited to give the talk of their lives in 18 minutes — including speakers such as Jill Bolte Taylor, Sir Ken Robinson, Hans Rosling, Al Gore and Arthur Benjamin. TED stands for Technology, Entertainment, and Design, and TEDTalks cover these topics as well as science, business, politics and the arts. Watch the Top 10 TEDTalks on TED.com, at http

Article by hi joiney

* Third, held at the Shanghai Music China music industry parties to get praise

* This year a record 619 exhibitors the highest increase of 48% over 2003



* Show recorded more than 25,000 spectators entering the hall, the number of visitors compared to 2003 increased by 17%

Article by Bill Jamson

Audio engineering degrees are not needed in the audio business, but they are helpfull. The real part of an engineering degree is that you get to get your feet wet and work in real studios with full SSL mixing boards etc, so you really get a handle on the professional techniques.

So, you may ask yourself what jobs can i get with an audio degree? Well, you can work in a real professional audio recording studio, or you can work at your own studio. With an audio degree you can also work live shows, which is a little bit different than mixing in the studio. But one thing is for sure, jobs with an engineering degree are not that hard to find.

Music has been around for many years, so careers in audio are going to be around forever, its just a case of weather or not its going to be done by professional engineers or beginner engineers.

Audio salaries very greatly. An audio salary really is up to you as an engineer. If you are doing your own mixes for people, well the sky is the limit now with the internet. You can mix, master a complete record right in your bedroom!

Don’t get caught up in audio online books, or audio engineering books. You really have to have hands on studio time to start becoming a professional audio engineer in the music industry these days.

After completeing a vocal training, many audio engineers will try to get a professional certification from the society of broadcast engineers. Once you get that, you will find that the sky is the limit. You can become an audio recording engineer, audio post engineer, mixing engineering, engineer for live sound, foldback engineering, game audio engineering etc.

There are many audio collages around, for example here’s a list for some Florida audio schools:

University of Miami, Engineering University of Miami,Music Unity Gain Recording Institute Greenteam Media, Inc. jaxtrax studio Miami Dade College Miami-Dade Community College, School of Film and Video SAE Institute Miami ProMedia Training Audio Recording Technology Institute Future Media Concepts Valencia Community College

Here are some schools for audio engineering in New York elect Sound Studios Finger Lakes Community College Five Towns College Wilson Tech at Western Suffolk State University of New York at Fredonia School of Music Nassau Community College Recording Engineers Institute Ithaca College School of Music Art Institute of New York City

As you can see, there are many jobs available for anyone with an audio degree or certificate.

Bill Jamson has been in the soundproofing and music recording business for many years.

]]> http://manuelmarino.com/audio-and-music-engineering-degree-or-not-2/feed/ 1 http://manuelmarino.com/gay-cowboys-and-other-hollywood-philosophies/ http://manuelmarino.com/gay-cowboys-and-other-hollywood-philosophies/#comments Thu, 29 Dec 2011 12:28:03 +0000 Manuel Marino http://manuelmarino.com/gay-cowboys-and-other-hollywood-philosophies/
by thewind

Article by Rev Michael Bresciani

What you see on the screen plays second fiddle to the message a movie puts forth. What you see is what you get is not all you get. So, what else do you get?

The whole country is talking about the film Brokeback Mountain and it has created no small stir. On a Sunday morning TV editorial Charles Osgood pointed out that Hollywood is not tying to put forth a gay liberal agenda but rather are interested only in the bottom line – money. Although not inferred, it sounded like capturing the minds of adults or poisoning the minds of our youth was merely an incidental that happened on the way to the bank.

For over thirty years I have warned that it is not just what we see on films that can influence us. Each film has a philosophy attached to it whether it was intended or not. Sex, violence and profanity are blaringly obvious but subtle philosophies are not. Today the philosophies are becoming more blatant and are far less subtle. The race for box office cash is not all that fuels this raw open ended kind of expression in the film industry.

The mention of any kind of control (even self control) is met with cries of violated first amendment rights and the old freedom of expression hype. It may seem a bit over used but remains true nevertheless that Hollywood has never bothered to discern the difference between freedom and license.

A recent poll discovered that only one out of a thousand Americans knows all of the rights our constitution provides for them. On average the poll said that most people can name only one of our constitutional rights. Contrasted with that fact, it was discovered that the same people could name three or more of the characters in the TV animated sitcom, “The Simpsons.” The bottom line says that movie makers know what their rights are but the movie viewing public either doesn’t have a clue or they just don’t care.

Anyone who thinks TV and Movies don’t influence our society has to be living in another country. Yet even that is not true. Another poll recently discovered that one of the reasons that almost every major country in the world hates Americans is because of the film industry. All they know about America is what they see in the movies. Immorality, frivolous romance, rebellion, crime, gay cowboys and general mayhem is all they see. Any country trying to keep order and develop would naturally reject this kind of example and that is exactly what they do.

Could we get Hollywood’s attention on this, not so far but maybe we could catch them on the way to the bank and let them know. It is estimated that Americans will spend fifteen years on average of their entire lives watching TV and Movies. Perhaps it is not reasonable to think John Q television watching public is going to take any time out of their fifteen years to grab a few Hollywood producers on their way to the bank. Maybe they could protest a bit during the commercials which comprise about five of the fifteen years of their TV and movie watching lives.

Actors and others in the film industry are paid huge sums of money to do and say things most Americans don’t believe should ever be seen or uttered. Are they showing us our mind, or is art coaxing life rather than imitating it. I suppose when actors or thespians are offered small fortunes to behave and talk badly they must think they are living right. They too probably laugh all the way to the bank. Most Americans don’t act like actors but Hollywood can afford to make them act anyway they choose.

It all seems Ok if the end (the trip to the bank) seems to justify the means. Some Americans are a bit sick of Hollywood suggesting how to live instead of depicting how they actually live. The Bible isn’t sick of anything but has a lot to say about how sick human behavior can become. Perhaps it is best said by the bible regardless of whether Hollywood is listening or not. There is a way which seemeth right unto a man, but the end thereof are the ways of death. Proverbs 14:12

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Article by Devon Chang

It seems just that getting to be a awesome performer is without a doubt presently a worldwide trend. Performers have always been around the universe for the entire longest amount of time and will definately resume to be around until it is the main ultimate end of the universe. No matter precisely where you have always been, there should certainly at all times be the actual ethnical occurrence of mp3s in the universe you. The new music industry is definitely a very highly profitable market due to the fact of this. The main songs pros usually are constantly searching for anyone who has become a top quality performer.Considered one of the particular most important explanations that there are typically so little famed singing superstars nowadays is generally since it will not occur as expected for almost all people today. On the grounds that there continue to be so few men or women who really are created with this tremendous ability, other people need to work constantly and keep with it to be able to come to the exact worldwide requirements of new music. Most men or women assume it might happen instantly. Also if you tend not to understand how to sing, anyone could possibly nevertheless better one’s voice and sooner or later turn into perfect at the exact art. There usually are quite a few different methods to grow one’s singing voice. A few of these ways are typically consistently practising, intonation to ones own ears, listening to music, rhythms, and notes again and again, and additionally with acquiring practical knowledge due to singing so many tunes.”Practice makes perfect”! Practise comes up in significantly more exercises as compared to what an individual might probably assume. Just anything starting with small little exercise movements to certainly doing one particular effort by itself is in fact practice. Think regarding it inthis way. If people really such as to play tennis, then an individual probably will be managing eye-hand coordination and throwing. a person ought to constantly warm up at first purely such as in basketball (much like constantly practising sprints, stretches, running, and so on.). After warming up with what ever sport activity individuals could engage in, one particular practise will include things like your own primary exercises to boost anyone progress in your own potential. And lastly, a person would most likely wind up with a cool-down like a minor jog and stretch. Singing is bundled with the entire hobbies that one need to practise in! Believe of it only such as a sport activity in which everyone need to sustain your own talents. While not training everyone will most likely not get no where. There are typically an increasing number of activities everyday people could possibly do to advance their very own singing voice. By no means give up, and remain continuous. It really is usually the same as other things in the main world. I will most likely help to teach an individual how practising for a hobby sport may be just like showing your self to learn how to sing better. Warmups should be for often the same role. They get your bloodstream going and make one’s brains to step directly into a phase of being focused. I’d personally show an individual an amazing array of sounds to produce, still it could appear quite comical! There tend to be no limits. Every one of these musical sounds will better to warmup your own singing voice typically as individuals normally would warmup your muscle tissue in a sport.Not surprisingly following usually the warmup, individuals aim to access the very main practise singing techniques. I have unearthed that trying to keep in beat to a few outstanding tracks is in fact a remarkable singing exercise. If an individual continually endeavor to reach the main similar musical notes and continue to keep listening to the particular music more and more, you actually would certainly have great results in attempting to exercise your singing voice to develop into great. an individual might actually also make an effort to go far beyond and perform the particular tune within a complete different tune. This is generally in addition a great singing work out. Typically regularly keep at singing method and I can assure a person may enjoy fantastic results. The next technique for this that I possess definitely is to merely understand the very records prior to when a person tries to mirror it. Because of your own ears shall in the end become in tone, your own head ought to help your own voice box to also enter into beat.There is regarded as not any kind of particular exercise one could possibly do for a cool-down. My personal voice private coach always had myself perform scales for a cool down and even a warmup. There could be described as no smooth approach to carry out chromatic and singing scales, and yet I heavily advise make use of a tuning device to guide an individual in one particular technique. Numerous experienced singing superstars will be in a position to perform chromatic scales while not having the entire benefit with a musical tuning device. Why do an individual suppose they have a voice that appears to be so skilled? Every single piece of their capabilities occurs with a large amount of effort, and most notable, practise!So many people protest that it is without a doubt difficult to dance though still sustaining a exceptional singing voice. We advocate consistently practicing this so it could be a breeze. As soon as you are assured in ones singing skills, it could very well be time to put together for remaining up to overall performance quality of standards. the exact progressing fee where a person put in an act to ones performance really should be really gradual. Don’t go over the main top at 1st. Also, even if one are not able to appear to get it, you actually will definately will probably. Basically much like with whatever else, keep with it.A truly fantastic singer will likely by no means be afraid to make modifications just about every as soon as in a although. A couple of days it is possible to attempt singing diverse designs of music. It could very well coerce your voice to change and get modifications that can empower it more than time. In no way be afraid of precisely what other women and men suspect of one’s tracks. Here is an example. If Shontelle in no way had any self confidence whatsoever and she decided not to put her albums to everyone, she definitely would not be appreciated now a days. Simply being self-assured will not essentially are available above night, nevertheless it is going to around time. Individuals should not assume everybody under the sun to be ones fan. No one prefers the exact same sort of sound. If one check with me, I am the type of man or women who genuinely truly relishes rave. So this indicates that I might be an example of the sorts of people today who would not such as your tracks if a person sang rock. Ones fans could arrive to people due to the fact they may like your own form of beats. This can be how everyone will definitely build followers, experience, and assurance so anyone will definitely really be improving your own voice.It’ll require time and dedication, but nonetheless living on one’s daydream to grow to be a magnificent performer will spend off. One working day one could turn out to be the following finest promoting performer. Perhaps one may very well be a extremely rich person within a few many years all credited to ones motivation to keep improving your own singing talents. I fully understand one may carry a biggest step directly into your foreseeable future and learn how to sing. I understand you do not really want to listen to it, but practise tends to make fantastic singers!

MTV

Related Singing Articles

Article by Kenneth Echie

Gerontology is a field that specializes in the study of the social, biological and psychological aspects of elderly people. By researching aging process of the elderly, gerontology can incorporate better rules and regulations to provide the elderly with a better quality of life.

Gerontologists are trained and licensed health care professionals who work with elderly people. They are equipped to analyze all aspects of aging individuals with the exception of disease and sickness. These healthcare professionals generally work in many different settings where aging individuals can be found. Nursing homes, hospitals, and other settings are where gerontology is practiced.

Gerontologists are required to educate and inform the older population by giving speeches, presentations and by providing resources such as writing books, articles and other literature that will increase the knowledge of the elderly individuals. People who pursue a career in this field will have a love of communication and be able to communicate effectively. He or she must be dedicated about the wellbeing of the older population.

There are many different kinds of gerontologists. There is the research gerontologist that researches and analyzes how the aging process affects people in different type of settings. They then use their findings as a means to understand and to enhance the lives of the senior citizens. Those in applied gerontology interact with the older people by communicating and providing assistance to them, their families and anyone they interact with on a daily basis.

In the area of administration, there are administrative gerontologists who are trained to provide management skills by creating programs and services that will be beneficial to the elderly. They help to keep the programs that are already in place running properly.

Gerontologists can have a degree in any related field. A degree in psychology, nursing, sociology, teaching and any other socially related degree can be used to enter this career.

Work Environment:

Gerontologists are able to work in many different types of employment places including nursing facilities, assisted living centers, hospitals, and health offices. They can also teach at schools and colleges and even with other professionals in the health industry to provide a better quality of life for the elderly.

Education:

For those who are interested in pursuing this career will need to take coursework in biology, geometry, algebra, and chemistry while in high school. Bonus courses would be English, psychology and any course that will better prepare you for making the transition from high school to college with a specialization in gerontology.

College Requirements:

A career as a gerontologist requires a high diploma or a GED. Training requires college and university coursework in any field that relates to sociology. A completion of a Bachelors and even a Masters degree is needed to become a gerontologist. Before becoming a licensed and practicing gerontologist a clinical internship may also be required. Requirements do vary according to which discipline of gerontology you are majoring in; it is best to check with your school to make sure you are fulfilling the requirements necessary for your career.

Note: You are free to reprint or republish this article. The only condition is that the links should be clickable.

SPACES OF GLOBAL CAPITALISM: TOWARDS A THEORY OF UNEVEN GEOGRAPHICAL DEVELOPMENT *DAVID HARVEY* David Harvey is Distinguished Professor of Anthropology at the Graduate Center of the City University of New York. He was for many years Professor of Geography at Johns Hopkins University and from 1987 to 1993 was Halford Mackinder Professor of Geography at Oxford University. Harvey is the author of numerous books including /Spaces of Hope; Paris: Capital of Modernity; The New Imperialism; A Brief History of Neoliberalism; and Spaces of Global Capitalism. /He is a recipient of several international awards and was recently elected to the American Academy of Arts and Sciences. ******* SPACE, PLACE AND DEVELOPMENT LECTURE SERIES Sponsored by CITY & REGIONAL PLANNING & DEVELOPMENT SOCIOLOGY. Co-sponsored by the Polson Institute for Global Development Thursday March 13, 2008 4:30 PM Hollis E. Cornell Auditorium Goldwin Smith Hall
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Article by George Bogdan Adonicioaie

Attending the programs of any of the available audio engineering schools is the perfect alternative for you, if you want to have a successful career. Audio engineering schools are the central element which could help out any beginner to reach the next professional level. It is a very challenging area due the great impact on industry music, on movie industry and on television.If an audio engineering career sounds appealing to, check what audio engineering schools programs offer:

]]> http://manuelmarino.com/audio-engineering-schools-how-to-develop-into-a-certified-audio-engineer/feed/ 0 http://manuelmarino.com/personal-philosophy/ http://manuelmarino.com/personal-philosophy/#comments Mon, 12 Dec 2011 05:24:54 +0000 Manuel Marino http://manuelmarino.com/personal-philosophy/ Article by Rob Wheeler

Personal Philosophy has been a subject that has been hard to define and even harder for those studying it to stick to it. There are so many key factors in the whole picture for someone to grasp the entirety of it without butchering one of the tenets during the process. We will define the key points while attempting to bridge a chasm that has yet to be bridged.

Pascal states:

“All men seek happiness. This is without exception. Whatever different means they employ, they all tend to this end. The cause of some going to war, and of others avoiding it, is the same desire in both, attended with different views. The will never takes the least step but to this object. This is the motive of every action of every man, even of those who hang themselves.”

Pascal believed that EVERY action of man “without exception” was directed toward their own means ultimately. It included those in industries that we may not agree with. It has often been stated that those who chose the porn industry, alcohol industry or tobacco industry must have a hard time living with themselves. The truth is most of them don’t. They are very comfortable with who they are and whom they have become. Mostly as a result of different values. Pascal’s theory matches those industries well.

Have you ever received a call from someone that you really didn’t like that wanted to do something this weekend. You are totally free with no one calling and no scheduled events whatsoever. How does that make you feel? Is your stomach churning? Is your mind struggling with what to say? Initially, we have a problem psychologically. However, if we do not resolve the problem, that issue will begin to affect us physiologically.

The reason for this is personal congruence. Personal congruence is an alignment of values, morays, goals and desires. If they are aligned, the person will be able to move socially through any setting. When you were in math in Jr. High or thereabouts, you learned about congruence -vs- incongruence. For me, it didn’t seem that hard a subject to grasp. In fact, it was a simple equation with a simple answer.

3 ? 7

v(x * 22) ? v(x + 22)

It is a simple equation with a simple answer. However, the incongruence that infiltrates your personal belief system is not so easily identified and will sometimes require a uninterested third party to identify it.

Personal philosophy is made up of these items:

1. Personal Congruence 2. Desire 3. Commitment 4. Motivation 5. Value Set 6. Personal Definition of Success 7. Passion 8. Life Balance 9. Attitude

We can’t address all of them in this article, but we can identify the items that make up personal philosophy.

The conscious mind is very logical. It guides our logic and common sense. The sub-conscious mind is highly emotional. It guides our empathy, anger and other strong emotions. The problem with these facts is that according to research, ninety five percent of our decisions are made in the sub-conscious mind and justified through our conscious mind. This means that we can and should slow down during our decision making process to minimize the emotional affect of our sub-conscious decision making process. The decisions we make must maintain our congruence or we will struggle with them daily or more. Those decisions must align with our personal belief set overall.

The result of not aligning with your personal belief set is chaos. Chaos is the lack of alignment to your personal belief set. It is what happens to you when you tell a white lie or steal a clipboard from work. When you know it is wrong and still do it, then you experience that chaos. Even when you suppose it may cross a line and still do it, your mind tells you it is risky or wrong and will eventually affect your physiological actions and reactions. Those manifestations are sometimes the result of much deeper issues that need to be addressed. They may not be tied to the last incongruence, but rather a compilation of those incongruences over time can ultimately cause the physiological manifestation. To correct this chaos the individual must define who they truly are and align themselves with the values that meet that definition.

Without proper attention to correcting congruence and chaos, the individual will struggle to succeed. This is because the energy is spent on the managing the chaos instead of productive activities. The emotional expense of managing stressful can be much more devisive than physical exhaustion. Much of this is because physical exercise can actually reduce stress, whereas emotional stress usually has no release. Chaos will affect much more than just simple emotion.

Erik-Jan, a philosophy scholar in the Netherlands, has spent 20 years studying René Descartes. In 2010, his search to understand Descartes’ correspondences led him to something that had been missing for over 300 years. Watch all the Google Search Stories and submit your own at www.youtube.com
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Article by hi joiney

Since the reform and opening up, China not only in the political, economic levels attain great achievements of world attention, the field of culture is also a new look for the prosperity of the world’s cultures and civilizations have made outstanding contributions. Promote the development of cultural industries with the progress of audio-video industry, from initial exclusive run China News Agency record mode, developed to hundreds of audio and video publishers to participate in market competition, common development and promote prosperity for China’s economic development and made important contributions to social development. An audio-visual industry in the formation and rapid development1. Publications. Prior to 1978, China’s record in China is only one audio-visual publishing unit of society and in Beijing, Shanghai, Guangzhou, Chengdu, four major record publishing, production and Sell Base. After reform and opening, the Central Broadcasting Bureau release restrictions, in 1979 approved the establishment of the first to sing outside the system in the audio-visual publishing houses?? Pacific Media Corporation, thus opening a new situation. After the central ministries and provincial radio and television, and cultural systems have incorporated audio and video publishing, video publishing in 2007 has been extended to 363; It is recorded that in 1978, China published record of 398 species, with a circulation of 30.3 million, lack of 30,000,000 yuan output value. By 2006, China published Audio and Video Products 370 thousand kinds, a circulation of 461 million (disk), the output value of 3.517 billion yuan. Since 2003, published in the field of new technologies, new media, new format has spread the form of endless, cross-sectoral, cross-regional, cross-media mergers and acquisitions horizon. Industry and a group of joint-stock reform and capital market goes hand in hand. After 30 years of time of baptism, our audio and video publishing industry showed a television news, many economic elements coexist. 2. Production. Prior to 1979, China Music And drama groups, the main creative and performing arts and culture is almost concentrated in the state troupes, the rapid development of audio-visual industry has greatly changed this situation. On the one hand, audio-visual publishing directly to the market, can provide close integration with marketing ideas; on the other hand, audio and video publishers to provide a creative and production resources, can provide more extensive and flexible stage, attracting a large number of Outstanding artists and creative and performing a cassette, but also cultivated a large number of artistic talents have freelancers. Reform and opening up 10 years, audio and video publishers have done their best production emerged in dozens of published strength of large, strong distribution capacity of large enterprises. Audio-visual publishing Shanghai, Shanghai, Shanghai Video and sing the company’s sales accounted for almost three audio-visual market, more than half of the country; Guangdong Several publishers also opened a “new sign of the times”, we trained a large number of signed artists. China Radio and audio-visual publishing investment creation “Asian Treasures” to represent the 11th Asian Games Songbook, as the best-selling 1990 audio and video products, selling up to 300 million boxes. “Hand in Hand”, “Red Sun” and other audiovisual products are made to create millions of boxes sold. Audiovisual Press to enter a golden age in history, by investing in production?? Published?? Market sales due return, forming a virtuous circle. Period, the imported audio and video market has become more profitable products, a publishing house better if the introduction of a song album, basically to protect six months to a year. It is for this reason, they attached to the record companies with overseas Cooperation, The loss of market dominance, but also missed to become original copyright owner’s best time. 3. Sales model. Early 80s of last century, audio-visual industry into the “consignment” era. At that time, rising consumer demand has a huge opportunity, a large number of no money, no sales experience of individual operators to enter the field of audio-video products distribution, audio and video publishers and authorities in order to train and expand the market, allowed them to implement the first sale goods give money after the “consignment” basis. Consignment system is a quick fix between supply and demand emergency measures, but also laid the seeds for the audio-visual industry, audio-visual industry in the Great Depression precisely because the first consignment system, the various flaws and imperfections caused. The mid-80s, with orders for supply and trading the core Marketing Mode shape. To meet the huge market demand, seasonal regional order will be forming. Orders will be divided in spring and autumn, in the information is not yet developed, circulation is not yet complete audio-visual market’s supply and marketing played a central role in transactions. However, the publishers have to face more and more of the outstanding purchase price and return behavior, significantly disrupted the market and credit system and the normal order. After 1998, orders will begin to withdraw from the stage of history. This is mainly due to traffic since the 90′s, Communicate And network technology advances to make fundamental changes have taken place in sales channels. In recent years, also appeared in telephone marketing, online marketing