Music Promoters In Our Days

Television
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Euterpe, considered one of the most revered Muses in the Greek Pantheon, was the goddess of music. Despite being overlooked today, we can still find joy in the art she inspires. Music seems to have something to offer everyone, regardless of age, background, or beliefs. Even infants respond to it, and plants and animals react to it in various ways. Nowadays, music has become a billion-dollar industry, and many aspire to be a part of it. With today’s media, promoting music is easier than ever, but it can also be quite costly.

So, how can you promote music nowadays? You can start with live concerts and then explore avenues such as radio, specialized music TV channels, the internet The World-wide-web Niche - The global economy has been severely impacted. Millions of people have lost their jobs, many are losing their homes, and retirement portfolios are disappearing at an alarming rate. What happens in the World Wide Web? We often discuss the global financial tsunami, an economic crisis on a scale that rivals the Great Depression of the… , films, and the list goes on. It depends on your talent, skills, and the financial resources available to you.

If the gramophone is the “great-grandfather” of music promotion, then radio can be considered the “grandfather.” Despite television, the “son,” conquering every corner of the world and having more authority, radio still thrives. In the past, radio was powerful enough to turn an unknown person into a star within a few days. But even today, music can create hits from songs and significantly influence the charts.

Television made music visual, giving birth to the concept of music videos. Today, music videos play a crucial role as they have the power to enhance or diminish the impact of a great song. Music channels that have emerged in recent years have also become influential music promoters, playing a significant role in the industry.

Concerts are another effective way to promote music. While they can be demanding for the artists involved, they bring recognition and often generate substantial revenue. For classical genres like opera, vaudevilles, or chamber music, which are often overlooked by radio and television, concerts are the primary means of promotion. Although less common than contemporary music concerts, classical genres have a dedicated audience, regular performances, and dedicated venues. For contemporary music, concerts are also excellent promotional opportunities. Artists who aspire to gain recognition aim to perform in as many locations as possible. Established musicians use concerts or tours to promote new albums and create memorable experiences. High-quality sound equipment and instruments like PRS Guitars and effects pedals can elevate such events and be highly appreciated.

As the internet continues to gain popularity, it has also become a powerful platform for music promotion. Artists often discuss the number of online views and share their music on their websites.

Since the advent of sound in films, movies have also proven to be effective music promoters. Although there have been recent instances where TV series Cereal, a blend of old and new - Today we interview Jaques Smit, an incredible man. Just read all his current positions: Managing Director at MindNova Advertising Pty (Ltd), Marketing Director at Inland Kitesurfing Pty (Ltd), CEO at Avonstorm Entertainment, Producer at Avonstorm Pictures Pty (Ltd), Technical Director at Blo-Tant Pty (Ltd). Here is the interview and I initially ask about Cereal, his… incorporated artists explicitly for promotion, that was not always the original intention. Nevertheless, who doesn’t recognize the iconic tunes from “Singing in the Rain,” “The Sound of Music,” “Grease,” or “Mary Poppins” today?

Manuel Marino

Manuel Marino is a seasoned Senior Producer, Music Composer, and Artist with over a decade of experience. He specializes in branded entertainment across various mediums, including video games, films, and advertising campaigns. With 20+ years as a game music composer, Manuel has worked on numerous platforms, creating diverse orchestral soundtracks. HIRE ME