September 1st, 2008
I’ve just released my ebook (PDF document) about Audio Mastering. I wrote it after receiving hundreds requests from my musicians friends. You can find many guides on the net and at your preferred bookstore. But what beginners really need are few tips, to understand the basics, not huge tomes with neverending technical data.
Very Simple Audio Mastering Guide
So I had this idea to write a “very simple” guide, and, I must say, it is really simple, anyone can begin mastering with some success after reading it. I give also a couple of “tricks” so you can begin really soon to obtain a professional quality master. Of course this will not make you a mastering wizard, I’m in this field since 1998 and I continue to study… (yes, those famous tomes! heh). But I’m sure your music tracks will be much better and I really hope you’ll send me positive emails about the book!
The price of this document is 2 dollars only, this is why the main purpose of writing it was helping my friends and of course helping you, the new musicians with their first audio tools.
I know impressive musicians, talented pianists and guitarists that consider Digital Audio Workstations like monsters. They had mainly classical academical education and it is difficult to explain them how a compressor works. Now with my ebook they’ll finally understand the basics about compressors and dynamics, and maybe won’t see anymore the DAWs like monsters! :)
Posted in Music, Reviews, Technology | 1 Comment »
December 3rd, 2007
Marcos Marado wrote this exclusive article. Is the situation really so dramatic as he explains? Leave your comments, this could be our first really important debate on ManuelMarino.com.
The State of Music Business
I’m, first of all, a passionate for music. My passion for music before I can recall it, and grew with the fact that I had the luck to have older brother and sisters whose music collection was wide enough to feed my music interests. Also since a little kid I was interested in technology, and started programming at the age of four. Being nowadays a music lover and also a musician, and at the same time graduated and working as a Computer Science Engineer, I feel myself lucky to have some ground bases to analyse the state of music business.
The music business is in a chaotic state. The record industry is declining, and is throwing the guilt of it to what they like to call “piracy” - the unauthorised downloading of music. While they blame it, the truth is the fault is from the music industry itself. Doug Morris, Universal Music CEO, recently admitted he knows nothing about the music industry of nowadays. They decided to sue their customers by suing music fans that do unauthorised downloads instead of suing those who really make money out of copyrighted works, and restricting their clients’ rights with technologies like DRM.
It is surely true that it’s hard to find a completely fair way of compensating musicians while promoting the access to culture, but there are efforts to design market models that work - at least better than the actual one. The biggest problem is that the music industry - defined by the four major labels - doesn’t get it. The music market has changed, music, musicians and music lovers adapted themselves to new trends and technologies, but the music industry decided to ignore all the signs, refusing to see the big elephant in the room, and kept doing business in an obsolete way. The proof that they simply don’t understand what’s going on is right in front of everyone wanting to see it, when we get news that Elton John wants the Internet shut’ed down, or when countries try to impose Internet Services Providers to “filter illegal downloads“, even if that’s technicly impossible to do (illegal stuff surely don’t have an evil bit), and the music industry does political pressure that even makes countries change their laws. They spend tons of money implementing DRM systems, and others sell the rights that were restricted to listeners back, making money from what they first took, even if it’s known that DRM systems cause sales losses, music artists and fans are against such systems and new businesses are arising just by the fact that they don’t adopt DRM technologies, radio stations create petitions against DRM. Now, it’s too late for them - but what’s going to happen to the music market?
Well, we’re also seeing a lot of emergent business models. First of all, we have to realize that while CD sales are decreasing, music consumption is rising twice as fast. Also, if you open your eyes and start considering the music business as everything around music and not just music sales, then you’ll see that, for instance, in North America, the music business will total $26.5 billion in 2011, growing at an average annual rate of 2.8% from $23.1 billion in 2006. Recorded music revenues will still declining as declining CD sales cancel out the sharp gains in digital sales. Music publishing and live music will grow. Norway has a party that wants to free file sharing and sampling, shorten the commercial copyright and ban DRM. The number of web services for bands is wildly growing. Artists have now the means of making money while giving music for free, for instance. Musicians are finding new ways of doing their work by themselves, even if sometimes things aren’t simple. While there’s no formula on how to create the perfect record label, there are some labels and distributors that understand nowadays music market and know how to do business in it.
The future is smiling at us - we just have to let obsolete formulas and vices die.
Of course, new issues to be solved will appear. New fights have to be fought and won, or we’ll end like citizens of a dystopian world.
But soon enough it is going to be a great time to live - as a musician, a music lover or even a technologist.
Posted in Business, Music, Technology | 47 Comments »
November 5th, 2007
Today we interview Robert Benson, who wrote the ebook called “The Fascinating Hobby Of Vinyl Record Collecting“.
MM: Robert, when did you have the idea to write a book about Vinyl Record Collecting? It is an unusual (but also very fascinating) topic.
RB: The ebook started out as a five page “report” about the subject and just grew from there. There is so much detail that is involved in collecting vinyl, and I just wanted to cover the topic in the best way possible, hence the ebook. And, I have made it very affordable at $4.99 a copy and certainly am not getting rich selling it, but rather I get a keen sense of satisfaction in detailing and explaining the hobby to others. But, the beauty of a digital product like this is that I can add information, interviews and updated material anytime, in fact just six months ago the ebook was at 40 pages, it is now over 70 pages. I wanted to delve into why people collect, the thrill and passion, that not only do I get from collecting, but what other collectors and dealers feel about the hobby. I have over 10,000 records and love adding to my collection, the thrill of the hunt is special to me (and as I found out, to others as well). I do not sell my records, rather, I think that they will be passed on to my family and continue to appreciate in value.
Many people argue about Vinyl and the “old good quality”, are they right? We lost something with digital media?
Oh, yes, there is a “sound fingerprint” that is lost when music is “compressed” into digital format. I call it “binary sound” and the human ear hears music in analogue sound and that is why music on vinyl sounds so much better. In fact, ask any musician (many of who are vinyl record collectors) and they can tell you what compressing the music into digital sound does to the music; that “sound fingerprint” is lost. As for my opinion, music wasn’t meant to be heard as a bunch of 1’s and 0’s compressed together to form the sound, and vinyl records have been around since sound reproduction began; and quite frankly, aren’t going anywhere (remember the reel to reel tapes, eight-tracks and cassettes? vinyl withstood those sound formats for a reason, the sound quality)
What can you tell us about the new media trends and their future?
I had to chuckle when I read about this marketing ploy-they have combined a CD and vinyl into one product. One side is the music in CD format and the other side is a 3 minute vinyl record. Now, I don’t think this is the answer, but I would assume if you can get a hold of one of these, do so, I would think they may be highly collectible once the dust settles.
I have also taken a keen interest in what the band Radiohead has done with their latest release, in fact I have an article on my blog about it.
I am also writing band biographies and reviews about new independent bands for an Internet radio station and I feel that, although a lot of bands still release their product via vinyl or CD, the distribution methods are changing, which to me, is a good thing; a music lover can get to hear so much more music that they may have otherwise not have heard. Many bands are releasing their music independent of the record labels (i.e. Radiohead) and going to MySpace or CD Baby to get their music heard. But, bands will continue to release music on vinyl, because that is what the consumer is looking for.
What about your next projects?
I am currently working on another ebook about “bird” and “animal” names and groups in rock and roll (a daunting task!) and I am having a blast doing this. I also write for www.gemm.com, which is one of the largest vinyl retailers on the Internet (I do band bios and articles). I am also busy working up a couple of more web sites, which I hope to go “live” very soon. I am also involved with a wonderful organization headed by Gary Freiberg called Vinyl Record Day, which helps educate the public about the cultural and social impact that the vinyl record has had on our society. Vinyl Record Day also helps promote and preserve the wonderful art work that has been created throughout the years. I also answer emails that people have about vinyl as well as pursue my fascinating hobby of collecting vinyl records.
On a personal note, I want to thank you for your time and the opportunity to discuss my ebook and hope that you got as much enjoyment out of reading it, as I did putting it all together.
And I thank you, Robert, I wish you big success, your ebook is really charming.
Posted in Arts, Culture, Ideas | 2 Comments »
