by APAAME
Goji berries were first recognized long ago around 100 AD when they were mentioned in a health almanac printed and distributed to the people of the Eastern Hemisphere. Around 800 AD, a poet wrote about the power of goji in his writings. Since then, however, goji berries were primarily used by local native healers. These native practitioners used goji berries to keep their tribes healthy and promote longevity.
These berries grow in rich, sandy soil in the warm, humid climates of India, Mongolia, China, Asia, and occasionally Australia. The bushes thrive in the Tibet and Himalayan Mountain regions, where both scorching summers and frigid winters are present. The flowers are violet or white and mature into small, bright red berries. Due to their brilliance, the natives often referred to them as The Red Diamond Fruit.
These bushes are perennials and grow in rows. Although initially, they grew interspersed in the forest, they are now cultivated in rows to encourage high yields per plant. This allows more sunlight to reach the plants and enrich them with nutrients. Growing more berries per acre is crucial due to the increased demand.
Goji berries became incredibly popular in 2003 when Freelife introduced their scientifically researched goji product, Himalayan Goji Juice. This juice initiated and fueled the demand and craze for this superfruit and many others.
Himalayan Goji Juice has been scientifically studied to determine how it compares to the fresh goji berries that were consumed by natives many years ago. These natives claimed that goji berries improved their longevity, and some of their tribal people lived over a century.
To date, three studies have been conducted on Himalayan Goji Juice. Many leading nutritionists, doctors, medical journals, and others have published and endorsed these studies as valid and beneficial to the world of nutrition.
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